Employees should represent your brand

Posted by | Posted in Connect, Tip of the day | Posted on 15-05-2012|

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Allow your employees to talk to cu

stomers directly on your Page. This not only humanizes your brand, it also spreads the responsibility of customer service in a social way.

Check out this post on Georgetown Cupcake Page. The interaction is totally between a new employee and an eager customer. This is the ‘word-of-mouth’ you are looking for, on social media!

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