Among the most oft-repeated advice for Fan Pages, regular posting improves page visibility in News Feeds and eventually fan engagement. By posting regularly, you are expressing a commitment to your fans to stay on their radar. There is such a thing as too much posting too, but if done in moderation regular posts make your page become a familiar ‘hangout’ for fans.

Rafael Nadal, among the busiest athletes on the planet, makes it a point to post to his Facebook page regularly. His posts are first person messages and are endearing to the millions of his fans.

At the last count, he posted a mix 20 updates including photos, videos, links and status messages on his page within the past 30 days. That still isn’t one-a-day as the Doctor ordered, but hey, he is a REALLY busy man! Do you post regularly to your page and experiment content type?

We discovered this delightful case study on The Next Web.

Top Gear, the popular TV program, now has a cool Video-on-Demand app on its Facebook Page. For a brand that is immensely popular with viewers across the Globe, this is a nice addition to the cool features offered within Facebook.

For your Facebook Page too, adding an app that brings the ‘brand experience’ to Facebook will drive up the engagement and increase the brand’s affinity with Fans.