Incessant sales talk on Facebook puts off the Fans and you will lose a valuable platform that could have helped you connect to Fans at a social level.

Use your page to build social affinity with Fans and share content that matches your Fans’ interest. Only over several interactions with Fans, you will build a connection that can help you make a sale. Direct sales talk, that too in every post will only damage your Page’s prospects

To ensure that your Posts get the right amount of attention, use popular and trending keywords in the content. Only, make sure the keywords are relevant to the content because randomly using keywords will only backfire!

Check out these two identical posts on Facebook! One talks about the product and the other talks about the same thing, with reference to ‘Ryan Gosling’. Check out the difference and the amount of shares the second post got!